Like VELO, the convenience sector stands for innovation success. A strong focus on innovation is a major reason for the sector’s successful growth within the Retail environment. It’s vital to recognise the impressive innovation has enabled operators in the convenience sector to adapt within a competitive landscape and tackle its many challenges head on. We prize these opportunities to talk directly with convenience retailers to help them meet those challenges – and make sure VELO remains the UK’s number one nicotine pouch with consumers. *

*Based on NielsenIQ RMS data for the Nicotine Pouches category for the 18-month period ending 31/10/2024 for the UK total retail market (Copyright © 2024, NielsenIQ).